Fun Park
Attraction Park App
UX Project
Fun Park
Attraction Park App
UX Project
About the Project
About
Welcome to the future of theme park experiences! This UX project focuses on designing a mobile app aimed at enhancing the visitor experience in attraction parks all around the globe. I was responsible for the complete UX design, ensuring the users have most fun, simple and time efficient park visit.
Welcome to the future of theme park experiences! This UX project explores the design of a smart companion app built to transform the way visitors explore attraction parks. With real-time wait times, personalized recommendations, and an interactive map, the app helps users make the most of their day — less time waiting, more time enjoying.
The Goals
Optimize the Visitor Experience
Deliver a smooth, enjoyable, and stress-free park visit by reducing wait times, simplifying navigation, and providing real-time updates — making the visit more fun and less frustrating.Empower Visitors to Make Informed Choices
Provide timely and relevant information so users can plan and adjust their visit in real time.- Support Operational Efficiency and Crowd Distribution
Help the park manage visitor flow, highlight promotions, and create experiences that encourage repeat visits and increased guest satisfaction.
User Research
User Demographics
1
Age Distribution of Attraction Park Visitors Worldwide, 2020–2024
Visitor Demographics in China’s Theme Parks, 2022
250 mio
Averg. annual visitors
70%
Of the visitors are families
Geographics
2
Countries with the Highest Theme Park Attendance, 2024
Top 3 Countries by Theme Park Attendance, 2024
38.4 %
USA
21.4 %
China
12.4 %
Japan
Conclusion
Based on the data above, we see that just over one-fifth of global theme park visitors went to parks in China in 2022. Hence, the data related to Chinese can be taken as a general indication for the target audience, since no other data is available.
According to a separate survey, 70% of Chinese theme park visitors were families, and the majority of overall visitors fell within the 0–35 years age range. This indicates that families and younger individuals make up a substantial share of theme park visitors, highlighting them as a key target audience for this project.
Conclusion
Based on the data above, we see that just over one-fifth of global theme park visitors go to parks in China. According to a separate survey, 70% of Chinese theme park visitors are families, and the majority of overall visitors fall within the 0–35 age range. This indicates that families and younger individuals make up a substantial share of theme park visitors, highlighting them as a key target audience for this project.
Sources
1 www.globalgrowthinsights.com
2 www.mousenotifier.com
Personas
Or Arazi
Age 34 | Haifa | Israel
Shira is an energetic mom of two young boys (ages 1 and 3) who hasn’t let motherhood stop her from enjoying what she loves—action, adventure, and making meaningful family memories. She values convenience, clear information, and anything that helps her balance her own interests with her children’s needs. She enjoys theme parks but knows that navigating them with young kids can be overwhelming. She looks for tools that can help her plan ahead and adapt in real-time when things change (e.g., baby naps, toddler tantrums).
Or's pain points:
Long waits in front of attractions
Difficulty identifying child-friendly rides
Hard to navigate with a stroller and find nearby rest areas
Or's needs:
Real-time updates on ride wait times
Age-Based Attraction Filters
Personalized Itinerary Planner
Noa Levi
Age 4 | Tel Aviv | Israel
Noa is a bright and imaginative 4-year-old who loves fairy tales, animals, and all things magical. She’s easily captivated by music, costumes, and interactive environments. Theme parks are an exciting world for her, full of wonder and adventure—but they can also be overwhelming. With her baby brother in tow, her parents need help making the day smooth and enjoyable for both children. Noa is sensitive to noise and crowds, and while she loves to explore, she can tire quickly and needs regular rest and snacks.
Noa's pain points:
Gets hungry and tired quickly
No patience for long waits in front of attractions or restaurants
Requires quick access to nearby restrooms, often on short notice
Noa's needs:
Personalized itinerary and child-friendly restaurant filters
Real-time updates on ride wait times and shop queues
Map with step-by-step directions to attractions, restaurants and facilities
Ohad Eldad
Age 27| Tel Aviv | Israel
Ohad is a 27-year-old software engineer who works hard and plays even harder. He’s single, social, and always looking for the next exciting experience—especially if it involves speed, heights, or high energy. Theme parks are his favorite type of getaway, and he often visits them with friends as part of a day trip or weekend plan. He’s all about action: thrill rides, roller coasters, night events, and anything with a party vibe. Time is valuable to him, so he wants every moment in the park to count. He uses digital tools to plan, optimize, and share his adventures, and he’s quick to get frustrated by inefficiencies like long waits or lack of real-time info. Ohad also enjoys discovering exclusive experiences—VIP passes, hidden spots, or night shows—and wants to feel like he’s getting the “full experience.”
Ohad's pain points:
Not using his time to the max
Difficult to coordinate and stay connected with friends while navigating the park
Lack of real-time info
Ohad's needs:
Optimized Personalized Itinerary to plan fastest routes and minimal wait time
Group itinerary setup that syncs plans and locations
Real time updates on special attractions and wait times
The Challenge & Solutions
Below is a list of common pain points that park visitors may experience without the app, along with potential solutions the app could provide.
Visitor's Pain Points
Possible Solutions
- Long waiting times in front of attractions.
- Show real-time wait times for all rides and attractions
- Recommend lower-traffic options nearby
- Filter options according to waiting times
- Poor Navigation and Wayfinding
- Provide an interactive GPS-enabled map with step-by-step directions
- Filters (e.g., by restroom, dining, kid-friendly)
- Overwhelming Planning & Decision-Making
- Offer a personalized itinerary builder based on user preferences, ages in group and possible limitations
- Lack of Real-Time Information
- Live info’s on ride closures
- Push up notifications for weather alerts, and special announcements
- Poor Food & Dining Experience
- Interactive map with step-by-step directions
- Display wait times for food vendors
- Allow mobile ordering
- Show menus with dietary filters (e.g., vegetarian, gluten-free)
- Suggest food based on location and preferences.
- Lost or Disconnected Group Members
- Provide a group tracking feature where users can see their friends’ or family members’ real-time location within the app, and set meeting points.
- Accessibility Barriers
- Offer accessibility filters (e.g., wheelchair-accessible rides, sensory-friendly zones), detailed ride access info, and custom routing for accessible paths through the park.
Solutions Provided by the App:
Real-time attraction waits
Map with step-by-step directions
Push up notifications for special announcements
Set up for personalized experience
Preset options for special requirements
Group set up
Detailed ride info’s
Ride review section
Main Wireframes
Customization Setup
This setup is designed to maximize the user experience throughout the park visit. It collects all the essential information needed to provide personalized recommendations for rides and facilities. Additionally, it allows users to create a group profile, enabling group members to stay connected and coordinated during their visit.
Map View and List View
This screen lets you explore attractions in different formats: as an interactive map with short attraction overviews or as a streamlined list view.
Attraction Details
All key details about the ride are presented here, including multiple images, a ride description, experience highlights, and any restrictions. There’s also a reviews section where users can read others’ feedback or submit their own. At the bottom of the page, a sticky button provides quick access to directions for getting to the attraction.
Step by Step Navigation
The user is guided along the optimal route based on their needs — whether it’s to their next attraction, a restroom, or another facility. Upon arrival, they receive real-time wait time information and helpful suggestions for how to spend their time while waiting.
Color Palette
Main Colors
Secondary Colors
Main Colors
Secondary Colors
UI - Final Product
